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Fitness

14 brands

Club Pilates

Fitness
94
Investment
$385K–$839K
Royalty
8%
Units
1,029
+17.47% growth

Crunch Fitness

Fitness
89
Investment
$928K–$3.7M
Royalty
5%
Units
423
+13% growth

Planet Fitness

Fitness
89
Investment
$1.5M–$5.2M
Royalty
7%
Units
2,568
+4.4% growth

Rumble Boxing

Fitness
79
Investment
$510K–$1.1M
Royalty
7%
Units
85
+12.94% growth

Row House

Fitness
76
Investment
$277K–$500K
Royalty
7%
Units
54
+94.44% growth

Gold's Gym

Fitness
74
Investment
$1.8M–$4.5M
Royalty
5%
Units
211
+0.47% growth

Massage Envy

Fitness
69
Investment
$719K–$1.1M
Royalty
6%
Units
1,009
-4.18% growth

Orangetheory Fitness

Fitness
59
Investment
$822K–$1.4M
Royalty
8%
Units
1,298
-2.16% growth

Anytime Fitness

Fitness
57
Investment
$459K–$908K
Royalty
$820
Units
2,301
-0.35% growth

CycleBar

Fitness
54
Investment
$411K–$1.1M
Royalty
7%
Units
189
-14.29% growth

F45 Training

Fitness
44
Investment
$349K–$786K
Royalty
$7
Units
753
-5.05% growth

Snap Fitness

Fitness
39
Investment
$431K–$1.1M
Royalty
$700
Units
493
-5.27% growth

Pure Barre

Fitness
30
Investment
$314K–$629K
Royalty
7%
Units

9Round

Fitness
24
Investment
$149K–$416K
Royalty
$6
Units
200
-39.5% growth

Fitness Category at a Glance

14 brands compete in fitness, with an average minimum investment of $648K and an average royalty of 114.3%. 93% disclose Item 19 revenue data — above the database-wide average, giving buyers in this category better visibility into unit economics before committing capital.

6 brands are growing and 7 are contracting by net unit count. A category where more brands are growing than shrinking signals healthy demand — but individual brand trajectory matters more than category averages. Check each brand's 3-year unit trend in their FDD Item 20 before investing.

Learn More About Fitness Franchises

Frequently Asked Questions

How much does it cost to open a fitness franchise?

Investment ranges for fitness franchises in our database span from $149K to $5.2M. The lowest-cost option is 9Round starting at $149K, while the most expensive is Planet Fitness at up to $5.2M. These figures come from official Franchise Disclosure Documents and include franchise fees, build-out, equipment, and initial working capital.

Which fitness franchise has the best performance?

Based on our health score methodology, Club Pilates leads the fitness category with a score of 94/100. The health score combines unit growth rate, system size, investment efficiency, and whether the franchisor discloses Item 19 revenue data. 12 of 14 fitness brands disclose revenue data in their FDD, making direct financial performance comparison possible for those brands.

What are typical royalty rates for fitness franchises?

The average royalty rate across 14 fitness brands with disclosed rates is 114.3%. Royalties are typically calculated as a percentage of gross revenue and paid weekly or monthly. Some brands also charge a marketing/advertising fund fee of 1-3% on top of royalties. When comparing franchises, look at the total ongoing fee burden (royalty + ad fund + technology fees) rather than royalty alone — the stacking effect can significantly impact unit-level profitability.

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