Stanley Steemer Franchise Cost (2025)
Complete cost breakdown for Stanley Steemer franchise: $158K–$522K investment, 7% royalty, franchise fee, and ongoing costs. From the official 2025 FDD.
Source: 2025 FDD filed in MN
Total Investment
$158K–$522K
Franchise Fee
$20K–$100K
Non-refundable
Royalty
7%
gross sales (Core Business 7%; Related Business 3%)
Ad Fund
4%
monthly gross sales (Core Business + Related Business)
Ongoing Fees
Monthly and annual costs after opening.
| Fee | Amount | Notes |
|---|---|---|
| Royalty | 7% of gross sales | |
| Ad Fund | 4% of gross sales |
Revenue Context
Average Revenue
$1.7M
From Item 19 (2025 FDD)
Investment-to-Revenue Ratio
0.1x
Lower is better (min inv ÷ avg rev)
Annual Fee Burden
11.0%
Royalty + ad fund as % of gross sales
At average revenue of $1.7M, you'd pay approximately $122K/year in royalties alone, plus $70K/year in ad fund contributions.
Other Upfront Fees
| Fee | Amount |
|---|---|
| Stanley Steemer Vehicle (equipped with Cleaning Platform) | $85K |
| Water Restoration Equipment | $10K |
| Air Duct Cleaning Equipment | $8K |
| Initial Inventory (cleaning products and supplies) | $5K |
| Option Fee (area reservation) | — |
| Proprietary Software Set Up or Conversion Fee | — |
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